Tourism Source Market Insight: Italy - Analysis of tourist profiles & flows, spending patterns, destination markets, risks and future opportunities

SKU ID : GD-14030130 | Publishing Date : 20-Mar-2019 | No. of pages : 40

Tourism Source Market Insight: Italy - Analysis of tourist profiles & flows, spending patterns, destination markets, risks and future opportunities

Summary

"Tourism Source Market Insight: Italy", report provides a thorough insight into Italy's domestic and outbound tourism market. The report looks at the profiles of Italian tourists and summarizes the key reasons that they travel. The report offers an in-depth analysis of traveler flows, spending patterns, main destination markets and current and future opportunities for tourism businesses seeking to tap into the Italian outbound travel market.

This report provides an in-depth analysis of traveler flows, spending patterns, main destination markets, as well as current and future opportunities for tourism businesses seeking to tap into the Italian outbound travel market.

Scope

- Most typical holiday choices for Italian tourists in 2018 ranked as sun and beach holidays and city breaks.
- Leisure is the most common purpose for both domestic at 62%
- European destinations remain the top international choices for holiday destinations due to cost, accessibility and cultural similarities.
- For international tourism the solo traveler market is set to increase at a CAGR of 3.3% from 2017 to 2022.

Reasons to buy

- This report provides clear insight into developments in Italy's domestic and outbound tourism markets.
- The report uses data and analysis to discuss future trends related to domestic trips, international departures, traveler spending, and main destination markets.
- The report explores the different profiles of Italian tourists and the reasons that they travel, hence providing an insight into the trends in different segments of the market.
- The reader gains a strong understanding of the opportunities in the country, as well as the risks, to support better business decisions.

Frequently Asked Questions

This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
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The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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