Global Higher Education CRM Software Market Size, Share and Industry Analysis by Regions, Countries, Types, and Applications, Forecast to 2028

SKU ID : Maia-24164195 | Publishing Date : 30-Jun-2023 | No. of pages : 107

The global Higher Education CRM Software market size was valued at USD 2110.34 Million in 2022 and will reach USD 5025.54 Million in 2028, with a CAGR of 15.56% during 2022-2028.


Customer Relationship Management (CRM) systems are transforming the way universities go about their day-to-day business.



Higher Education CRM software, and CRM software in general, serves one overarching goal: to create more valuable customer relationships. This includes making existing relationships more valuable as well as creating new relationships to in turn create value. most HEIs seek CRM software to improve their recruitment programs, improve communication (with students, parents, donors, and the general public) and improve fundraising efforts by strengthening relationships with alumni.



With the development of new generation information technology and the acceleration of digital transformation and upgrading of the education industry, Higher education CRM software began to develop towards platform, cloud, intelligence, and simplification, and has become the work entrance and operation center of organizations.



Product platformization breaks the information island and strengthens the cooperation inside and outside the organization. The development of the product platform is expected to break the information island, open the cooperation inside and outside the organization, help to further enhance the scalability, openness, and integration of applications, and realize the information exchange across organizations. Based on the organization model and personnel role of a large organization, cross-system, and distributed deployment, it supports cross-system link and access of multi-customer front-end and realizes the collaborative application of document security, transaction access, application integration, and process interoperability across organizations.



Higher Education CRM Software can help improve competitiveness

In the information-based society, all walks of life need management systems to manage their work, of course, the education and training industry is no exception. The traditional manual management method is no longer suitable for fast-paced social development, which will only take time and labor but cannot be effectively managed. The education industry is developing rapidly in the current society, and the ways of training have become various. For institutions of higher learning and educational training institutions, students are the clients of the institutions, and the efficient management of students' information will have a far-reaching impact on the development of the institutions.



Technical risk

The software itself is a creative product, and the confidentiality of the core technology of the product itself is very important. For a long time, when developing software products, some companies only pay attention to the technology itself, while ignoring the protection of patents. The flow of technical personnel in the software industry is a very common phenomenon. The loss and change of technical personnel, it is likely to lead to the leakage of products and new technologies, resulting in the theft of software products by other companies, failing the project. Therefore, the Software Development Services market should pay attention to strengthening the property rights management of personnel and technology.



Region Overview:

In global comparison, a significant portion of the revenue was generated in Americas (42.17% in 2021).



Company Overview:

Salesforce is one of the major players operating in the Higher Education CRM Software market, holding a share of 24.27% in 2022.



Salesforce

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) service and also provides a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.



Ellucian

Ellucian provides student information systems (SIS), finance and HR, recruiting, retention, analytics, and advancement software solutions. With more than 1,400 institutions subscribing to Ellucian's cloud services and SaaS offerings, the company is one of the largest providers of cloud-based solutions in higher education. Ellucian also supports the higher education community with a range of professional services such as application software implementation, training, education, and management consulting.



Segmentation Overview:

The Cloud-based segment by type showed a value growth of 17.1% in 2021.



Application Overview:

By application, the Universities segment occupied the biggest share from 2017 to 2022.



The Higher Education CRM Software market report covers sufficient and comprehensive data on market introduction, segmentations, status and trends, opportunities and challenges, industry chain, competitive analysis, company profiles, and trade statistics, etc. It provides in-depth and all-scale analysis of each segment of types, applications, players, 5 major regions and sub-division of major countries, and sometimes end user, channel, technology, as well as other information individually tailored before order confirmation.



Meticulous research and analysis were conducted during the preparation process of the report. The qualitative and quantitative data were gained and verified through primary and secondary sources, which include but not limited to Magazines, Press Releases, Paid Databases, Maia Data Center, National Customs, Annual Reports, Public Databases, Expert interviews, etc. Besides, primary sources include extensive interviews of key opinion leaders and industry experts such as experienced front-line staff, directors, CEOs, and marketing executives, downstream distributors, as well as end-clients.



In this report, the historical period starts from 2018 to 2022, and the forecast period ranges from 2023 to 2028. The facts and data are demonstrated by tables, graphs, pie charts, and other pictorial representations, which enhances the effective visual representation and decision-making capabilities for business strategy.



Key Companies in the global Higher Education CRM Software market covered in Chapter 4:

FreeAgent CRM
amoCRM
Ellucian
HubSpot
Thryv
Campus Management
Jenzabar
Zoho
Salesforce
Blackbaud
Oracle


In Chapter 12 and Chapter 14.1, on the basis of types, the Higher Education CRM Software market from 2018 to 2028 is primarily split into:

Cloud-based
On-premises


In Chapter 13 and Chapter 14.2, on the basis of the Downstream Industry, the Higher Education CRM Software market from 2018 to 2028 covers:

Universities
Training Organizations
Others


Geographically, the detailed analysis of consumption, revenue, market share and growth rate, history and forecast (2018-2028) of the following regions are covered in Chapters 6, 7, 8, 9, 10, 11, 15:

North America (United States, Canada, Mexico)

Europe (Germany, United Kingdom, France, Italy, Spain)

Asia Pacific (China, Japan, South Korea, India, Southeast Asia)

South America (Brazil, Argentina)

Middle East & Africa (Saudi Arabia, UAE, South Africa)



Outline:

Chapter 1 begins with the Higher Education CRM Software market scope and definition, product segment introduction, global overall market size, as well as market dynamics scenarios such as opportunities, challenges, and industry development trends under inflation. It offers a high-level view of the current state of the Higher Education CRM Software market and its likely evolution in the short to mid-term and long term.



Chapter 2 provides Higher Education CRM Software industry chain analysis, covering raw materials analysis, cost structure, price estimate, and forecast, along with price-impacting factors, downstream channels, and major customers. It aims to help readers to grab insights into product upstream, midstream, and downstream fields.



Chapter 3 depicts Higher Education CRM Software industry competitive analysis regarding market concentration rate, saturation rate, feasibility analysis from new entrants, as well as substitute's status and trends. It indicates the developing space and prospects of the current industry.



Chapter 4 analyzes extensive company profiles, comprising company basic info, product or service profiles, and sales, price, value, gross, and gross margin 2018-2023. It incorporates the Higher Education CRM Software market ranking, benchmarks, and company business portfolio.



Chapter 5 presents trade statistics of import and export volume from 2018-2023, demonstrating domestic and international market comparisons in specific countries.



Chapters 6-10 highlight Higher Education CRM Software market status at the regional and country levels, including 5 major regions of North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America. The region and country list in the sample is only for reference, and it can be adjusted as required.



Chapter 11 involves geographical market figures of sales, value, market share, and growth rate. Economic, social, environmental, technological, and political factors have been taken into consideration while assessing the growth of each specific region.



Chapters 12-13 evaluate the Higher Education CRM Software market based on different types and applications. It focuses on sales and value of 2018-2023 from both vertical and horizontal perspectives.



Chapters 14-15 elaborate on the Higher Education CRM Software market forecast data from 2023-2028, segmented by types and applications, regions, and major countries, helping readers to know future aspects and growth trends.



Chapter 16 ends with an elaboration of data sources and research methodology. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.



Years considered for this report:



Historical Years:

2018-2022

Base Year:

2022

Estimated Year:

2023

Forecast Period:

2023-2028

Frequently Asked Questions

This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
  • By product type
  • By End User/Applications
  • By Technology
  • By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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