Live streaming refers to online streaming media simultaneously recorded and broadcast in real time. Live Streaming Video Platform is a place where people can share their own videos to others. In general, streaming platforms generate revenue from below sources, while utilizing a “free-to-use” model.
Advertising -- digital advertising can include pre-roll clips on stream or throughout the platform website. A large majority of advertising revenue typically accrues to the platform directly.
Subscriptions -- users can sign up for subscriptions that allow for improved viewing (i.e. ad-free) or increased interactivity (chat with streamers, emojis). For the platforms that offer subscriptions, the platforms typically receive a meaningful take rate.
Donations & Virtual Gifts -- viewers may make donations and or virtual gifts to their favourite streamers, many times in an attempt to have their name called out on stream. Platforms typically take a significant cut of donation and/or virtual gifting revenues, but it varies significantly amongst platforms.
The industry's leading producers are Kuaishou, YY and Twitch, with revenue ratios of 17.13%, 14.48% and 12.28%, respectively, in 2019.

Market Analysis and Insights: Global Live Streaming Video Platform Market
The research report studies the Live Streaming Video Platform market using different methodologies and analyzes to provide accurate and in-depth information about the market. For a clearer understanding, it is divided into several parts to cover different aspects of the market. Each area is then elaborated to help the reader comprehend the growth potential of each region and its contribution to the global market. The researchers have used primary and secondary methodologies to collate the information in the report. They have also used the same data to generate the current market scenario. This report is aimed at guiding people towards an apprehensive, better, and clearer knowledge of the market.
The global Live Streaming Video Platform market size is projected to reach US$ 94930 million by 2026, from US$ 31920 million in 2020, at a CAGR of 19.9% during 2021-2026.

Global Live Streaming Video Platform Scope and Segment
The global Live Streaming Video Platform market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Live Streaming Video Platform market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by region (country), by Type, and by Application for the period 2015-2026.

Segment by Type, the Live Streaming Video Platform market is segmented into
B2B
B2C

Segment by Application, the Live Streaming Video Platform market is segmented into
Music, Dancing and Talk Shows
Game
Dating Shows
Outdoor Activities and Sports
Others

Global Live Streaming Video Platform market: regional analysis, the major regions covered in the report are:
North America
United States
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia-Pacific
Latin America
Mexico
Brazil
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of Middle East & Africa

The report lists the major players in the regions and their respective market share on the basis of global revenue. It also explains their strategic moves in the past few years, investments in product innovation, and changes in leadership to stay ahead in the competition. This will give the reader an edge over others as a well-informed decision can be made looking at the holistic picture of the market.

The major vendors covered:
Kuaishou
YY
Twitch
Tencent Music Entertainment (TME)
Momo
Douyu
ByteDance
YouTube
Inke
Huajiao
Yizhibo (Weibo)
Twitter (Periscope)
Brightcove (Ooyala)
Uplive
Mixer
Facebook
Instagram
Snapchat
Vimeo (Livestream)