PART 01: EXECUTIVE SUMMARY PART 02: SCOPE OF THE REPORT 2.1 Preface 2.2 Preface 2.3 Currency conversion rates for US$ PART 03: MARKET LANDSCAPE Market ecosystem Market characteristics Market segmentation analysis PART 04: MARKET SIZING Market definition Market sizing 2018 Market size and forecast 2018-2023 PART 05: FIVE FORCES ANALYSIS Bargaining power of buyers Bargaining power of suppliers Threat of new entrants Threat of substitutes Threat of rivalry Market condition PART 06: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL Market segmentation by distribution channel Comparison by distribution channel Offline - Market size and forecast 2018-2023 Online - Market size and forecast 2018-2023 Market opportunity by distribution channel PART 07: CUSTOMER LANDSCAPE PART 08: GEOGRAPHIC LANDSCAPE Geographic segmentation Geographic comparison APAC - Market size and forecast 2018-2023 Europe - Market size and forecast 2018-2023 North America - Market size and forecast 2018-2023 South America - Market size and forecast 2018-2023 MEA - Market size and forecast 2018-2023 Key leading countries Market opportunity PART 09: DECISION FRAMEWORK PART 10: DRIVERS AND CHALLENGES Market drivers Market challenges PART 11: MARKET TRENDS Growing influence of digital media on smart TV advertising and marketing Rising demand for smart TVs in emerging countries Increasing content partnerships to enhance viewer experience PART 12: VENDOR LANDSCAPE Overview Landscape disruption Competitive scenario PART 13: VENDOR ANALYSIS Vendors covered Vendor classification Market positioning of vendors Koninklijke Philips NV LG Electronics Inc. Samsung Electronics Co. Ltd. Sony Corp. VIZIO Inc. PART 14: APPENDIX Research methodology List of abbreviations Definition of market positioning of vendors PART 15: EXPLORE TECHNAVIO Exhibit 01: Global consumer electronics market Exhibit 02: Segments of global consumer electronics market Exhibit 03: Market characteristics Exhibit 04: Market segments Exhibit 05: Market definition - Inclusions and exclusions checklist Exhibit 06: Market size 2018 Exhibit 07: Global market: Size and forecast 2018-2023 (million units) Exhibit 08: Global market: Year-over-year growth 2019-2023 (%) Exhibit 09: Size and forecast 2018-2023 ($ billions) Exhibit 10: Five forces analysis 2018 Exhibit 11: Five forces analysis 2023 Exhibit 12: Bargaining power of buyers Exhibit 13: Bargaining power of suppliers Exhibit 14: Threat of new entrants Exhibit 15: Threat of substitutes Exhibit 16: Threat of rivalry Exhibit 17: Market condition - Five forces 2018 Exhibit 18: Distribution channel - Market share 2018-2023 (%) Exhibit 19: Comparison by distribution channel Exhibit 20: Offline - Market size and forecast 2018-2023 (million units) Exhibit 21: Offline - Year-over-year growth 2019-2023 (%) Exhibit 22: Online - Market size and forecast 2018-2023 (million units) Exhibit 23: Online - Year-over-year growth 2019-2023 (%) Exhibit 24: Market opportunity by distribution channel Exhibit 25: Customer landscape Exhibit 26: Market share by geography 2018-2023 (%) Exhibit 27: Geographic comparison Exhibit 28: APAC - Market size and forecast 2018-2023 (million units) Exhibit 29: APAC - Year-over-year growth 2019-2023 (%) Exhibit 30: Europe - Market size and forecast 2018-2023 (million units) Exhibit 31: Europe - Year-over-year growth 2019-2023 (%) Exhibit 32: North America - Market size and forecast 2018-2023 (million units) Exhibit 33: North America - Year-over-year growth 2019-2023 (%) Exhibit 34: South America - Market size and forecast 2018-2023 (million units) Exhibit 35: South America - Year-over-year growth 2019-2023 (%) Exhibit 36: MEA - Market size and forecast 2018-2023 (million units) Exhibit 37: MEA - Year-over-year growth 2019-2023 (%) Exhibit 38: Key leading countries Exhibit 39: Market opportunity Exhibit 40: Impact of drivers and challenges Exhibit 41: Vendor landscape Exhibit 42: Landscape disruption Exhibit 43: Vendors covered Exhibit 44: Vendor classification Exhibit 45: Market positioning of vendors Exhibit 46: Koninklijke Philips NV - Vendor overview Exhibit 47: Koninklijke Philips NV - Business segments Exhibit 48: Koninklijke Philips NV - Organizational developments Exhibit 49: Koninklijke Philips NV - Geographic focus Exhibit 50: Koninklijke Philips NV - Segment focus Exhibit 51: Koninklijke Philips NV - Key offerings Exhibit 52: LG Electronics Inc. - Vendor overview Exhibit 53: LG Electronics Inc. - Business segments Exhibit 54: LG Electronics Inc. - Organizational developments Exhibit 55: LG Electronics Inc. - Geographic focus Exhibit 56: LG Electronics Inc. - Segment focus Exhibit 57: LG Electronics Inc. - Key offerings Exhibit 58: Samsung Electronics Co. Ltd. - Vendor overview Exhibit 59: Samsung Electronics Co. Ltd. - Product segments Exhibit 60: Samsung Electronics Co. Ltd. - Organizational developments Exhibit 61: Samsung Electronics Co. Ltd. - Geographic focus Exhibit 62: Samsung Electronics Co. Ltd. - Segment focus Exhibit 63: Samsung Electronics Co. Ltd. - Key offerings Exhibit 64: Sony Corp. - Vendor overview Exhibit 65: Sony Corp. - Business segments Exhibit 66: Sony Corp. - Organizational developments Exhibit 67: Sony Corp. - Geographic focus Exhibit 68: Sony Corp. - Segment focus Exhibit 69: Sony Corp. - Key offerings Exhibit 70: VIZIO Inc. - Vendor overview Exhibit 71: VIZIO Inc. - Product segments Exhibit 72: VIZIO Inc. - Organizational developments Exhibit 73: VIZIO Inc. - Key offerings Exhibit 74: Validation techniques employed for market sizing Exhibit 75: Definition of market positioning of vendors

Koninklijke Philips NV LG Electronics Inc. Samsung Electronics Co. Ltd. Sony Corp. VIZIO Inc.