Table of Contents PART 01: Executive summary PART 02: Scope of the report PART 03: Research Methodology PART 04: Introduction • Global health and wellness market PART 05: Market landscape • Global protein bar market • Five forces analysis PART 06: Market segmentation by product type • Global medium protein bar market • Global low protein bar market • Global high protein bar market PART 07: Market segmentation by distribution channel PART 08: Geographical segmentation • Protein bar market in the Americas • Protein bar market in EMEA • Protein bar market in APAC PART 09: Key leading countries • The US • The UK • Australia • Canada PART 10: Decision framework PART 11: Drivers and challenges • Market drivers • Market challenges PART 12: Market trends • Marketing initiatives for product promotions • Increasing demand for organic, reduced-sugar, and gluten-free protein bars • Trending gourmet protein bars • Increasing usage of natural and familiar ingredients PART 13: Vendor landscape • Competitive scenario • Competitive assessment PART 14: Key vendor analysis • General Mills • Kellogg • Premier Nutrition • Quest Nutrition • thinkThin • Other prominent vendors PART 15: Appendix • List of abbreviations   List of Exhibits Exhibit 01: Consumer insights in food and beverage product purchase Exhibit 02: Global protein bar market 2016-2021 ($ millions) Exhibit 03: Five forces analysis Exhibit 04: Segmentation by product type in 2016 and 2021 (%) Exhibit 05: Global medium protein bar market 2016-2021 ($ millions) Exhibit 06: Global low protein bar market 2016-2021 ($ millions) Exhibit 07: Global high protein bar market 2016-2021 ($ millions) Exhibit 08: Segmentation by distribution channel in 2016 (%) Exhibit 09: Analysis of different retail formats based on key parameters Exhibit 10: Segmentation by geography in 2016 and 2021 (%) Exhibit 11: Protein bar market in the Americas 2016-2021 ($ millions) Exhibit 12: Protein bar market in EMEA 2016-2021 ($ millions) Exhibit 13: Protein bar market in APAC 2016-2021 ($ millions) Exhibit 14: Key leading countries market share in 2016 Exhibit 15: Protein bar market in the US 2016-2021 ($ millions) Exhibit 16: Number of gyms in the UK in 2014 and 2015 Exhibit 17: Protein bar market in the UK 2016-2021 ($ millions) Exhibit 18: Protein bar market in Australia 2016-2021 ($ millions) Exhibit 19: Protein bar market in Canada 2016-2021 ($ millions) Exhibit 20: Health benefits of protein bars Exhibit 21: Other prominent reasons for on-the-go convenience Exhibit 22: Availability of various varieties of protein bars Exhibit 23: Few harmful ingredients used in protein bars Exhibit 24: Retail packaged gluten-free food market for different countries 2010-2014 ($ billions) Exhibit 25: Strategies adopted by players Exhibit 26: Competitive assessment Exhibit 27: General Mills: Business segmentation by revenue 2016 Exhibit 28: General Mills: Geographical segmentation by revenue 2016 Exhibit 29: General Mills: Flavors of protein bars Exhibit 30: General Mills: Recent developments Exhibit 31: Kellogg: Flavors of protein bars Exhibit 32: Kellogg: Recent developments Exhibit 33: Premier Nutrition: Flavors of protein bars Exhibit 34: Premier Nutrition: Recent developments Exhibit 35: Quest Nutrition: Flavors of protein bars Exhibit 36: Quest Nutrition: Recent developments Exhibit 37: thinkThin: Flavors of protein bars Exhibit 38: thinkThin: Recent developments

Kellogg, General Mills, Premier Nutrition, Quest Nutrition, thinkThin, Grenade, Forward Foods, YouBar, OhYeah! Nutrition, Atkins Nutritionals, Abbott, Mars, Clif bars, KIND Snacks, NuGo Nutrition, and Orgain.