Global Digital Retail Marketing Market Size, Status and Forecast 2025

This report studies the global Digital Retail Marketing market size, industry status and forecast, competition landscape and growth opportunity. This research report categorizes the global Digital Retail Marketing market by companies, region, type and end-use industry.

Digital retail marketing is one of the most active and the fastest-growing marketing technique in the retail advertising segment. This growth is primarily attributed to the growing digitalization worldwide. On average, an estimated 650,000 search queries are raised on Google every minute; 700 videos are hosted on YouTube; over 700,000 status updates and 500,000 comments are posted on Facebook; and 65,000 tweets are made worldwide. Furthermore, 180 million e-mails are sent each minute, emphasizing the significance of digital media as a marketing tool.
Retail advertising on the digital screens will become more popular because audiences who are traveling or at home pay more attention to these ads. Advertisers gain the interest of customers by displaying their creative advertisements using digital platforms and the combination of colors and graphics. They are also focusing on the content since the viewership of these audio-video content increases with better creativity. Innovative advertisements help in brand-recollection by imprinting a long-lasting impression on customers.
The digital retail marketing market is characterized by the presence of many large established players. The market is highly-competitive and the advertisers are increasingly competing against each other based on factors such as features, technology, display, and pricing.           
In 2017, the global Digital Retail Marketing market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.

This report focuses on the global top players, covered
Edelman
Interpublic Group of Companies
Omnicom Media Group
Publicis Groupe
WPP
Havas
Pinterest
Tumblr
WE

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India

Market segment by Type, the product can be split into
Search ads
Display ads
Social media
E-mail marketing

Market segment by Application, split into
Desktop
Mobile devices

The study objectives of this report are:
To study and forecast the market size of Digital Retail Marketing in global market.
To analyze the global key players, SWOT analysis, value and global market share for top players.
To define, describe and forecast the market by type, end use and region.
To analyze and compare the market status and forecast between China and major regions, namely, United States, Europe, China, Japan, Southeast Asia, India and Rest of World.
To analyze the global key regions market potential and advantage, opportunity and challenge, restraints and risks.
To identify significant trends and factors driving or inhibiting the market growth.
To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
To strategically profile the key players and comprehensively analyze their growth strategies.

In this study, the years considered to estimate the market size of Digital Retail Marketing are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Key Stakeholders
Digital Retail Marketing Manufacturers
Digital Retail Marketing Distributors/Traders/Wholesalers
Digital Retail Marketing Subcomponent Manufacturers
Industry Association
Downstream Vendors

Available Customizations
With the given market data, QYResearch offers customizations according to the company's specific needs. The following customization options are available for the report:
Regional and country-level analysis of the Digital Retail Marketing market, by end-use.
Detailed analysis and profiles of additional market players.