Global TV Advertising Market - Procurement Intelligence Report

SKU ID : SEdge-14731025 | Publishing Date : 16-Oct-2019 | No. of pages : 81

About TV Advertising Market
Television advertising refers to the showcasing of promotional messages to mass viewers via a TV network. Such messages are produced by advertisers or marketers and are broadcasted for a limited duration, i.e., ranging from a few seconds to several minutes. The spend momentum of this market will be attributed to the demand from end-users such as the FMCG and the e-commerce industries. This rise in demand is due to the increasing expansion of MNCs in these industries in countries such as South Africa, Argentina, and Indonesia
Covered in this report
The report provides actionable insights to improve source-to-contract cycle performance in the Global TV Advertising Market. It helps sourcing professionals formulate better category strategies, enhance savings, understand supplier and market challenges, and implement sourcing best practices.

Global TV Advertising Market, provides up-to-date information about market shifts and potential risks, as well as in-depth knowledge of products and services, which can help in planning and in executing category management activities. It focuses on the cost-saving aspects of procurement and on providing insights that can lead to optimization of category spend.

Category driver
• The increasing penetration of DTH across different geographies
• For a full, detailed list, view our report
Category management strategy
• Optimum resource utilization
• For a full, detailed list, view our report
Procurement best practices
• Engage in long-term contracts
• For a full, detailed list, view our report
Key questions answered in this report
• What are the market dynamics?
• What are the key market trends?
• What are the category growth drivers?
• What are the constraints on category growth?
• Who are the suppliers in this market?
• What are the demand-supply shifts?
• What are the major category requirements?
• What are the procurement best practices in this market?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

Frequently Asked Questions

This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
  • By product type
  • By End User/Applications
  • By Technology
  • By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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