Global TV Advertising Market - Procurement Intelligence Report

SKU ID : SEdge-14731025 | Publishing Date : 16-Oct-2019 | No. of pages : 81

Detailed TOC of Global TV Advertising Market - Procurement Intelligence Report

PART 01: EXECUTIVE SUMMARY
PART 02: MARKET INSIGHTS
Global category spend
Category spend growth
Spend segmentation by region
Regional spend dynamics
Regional influence on global spend
Regional spend opportunity for suppliers
PART 03: CATEGORY PRICING INSIGHTS
Pricing outlook
Supplier cost structure
Outlook for input costs
Total cost of ownership analysis
Overview of pricing models
Comparison of pricing models
Supply chain margins
Cost drivers: Impact on pricing
Volume drivers: Impact on pricing
PART 04: COST-SAVING OPPORTUNITIES
Supplier-side levers
Buyer-side levers
Quantifying cost-saving opportunities
Quantifying cost savings by negotiation strategies
PART 05: BEST PRACTICES
Innovation and success stories
Procurement excellence best practices
Procurement best practices
Sustainability practices
Sustainability best practices
PART 06: CATEGORY ECOSYSTEM
Market favorability index for suppliers
Competitiveness index for suppliers
Buyer power
Supplier power
Threat of new entrants
Threat of substitutes
Buyer ecosystem
Supplier ecosystem
PART 07: CATEGORY MANAGEMENT STRATEGY
Category management objectives
Supplier and buyer KPIs
Outsourcing category management activities
Risk management
PART 08: CATEGORY MANAGEMENT ENABLERS
Procurement organization
Category enablers
PART 09: SUPPLIERS SELECTION
RFx essentials
Supplier selection criteria
Service level agreement
Incumbent supplier evaluation metrics
PART 10: SUPPLIERS UNDER COVERAGE
Overview
Supplier positioning
Profile: Omnicom Group Inc.
Profile: Publicis Groupe SA
Profile: WPP Plc
Profile: The Interpublic Group of Companies Inc.
Profile: Dentsu Inc.
Profile: Daniel J. Edelman Holdings Inc.
PART 11: US MARKET INSIGHTS
Pricing outlook
Category spend in the US
Supplier cost structure in the US
Margins of suppliers in the US
Category cost drivers
Category volume drivers
Overview of best practices in the US
Procurement best practices in the US
US supply market overview
Supplier positioning for the US
Regional category risks
PART 12: CATEGORY DEFINITION
Category hierarchy
Category scope
Category map
PART 13: APPENDIX
List of abbreviations
Key notes

Global category spend (2018-2023)
Category spend growth (2018-2023)
Regional split of spend
Regional comparison
Comparison of category maturity across regions
Regional spend opportunity for suppliers (2018-2023)
Category pricing dynamics
Supplier cost breakup
Input cost dynamics
Total cost of ownership model
Benefit comparison of pricing models
Pricing models – comparison matrix
Supplier margin analysis
Margin analysis across supply chain
Cost drivers
Volume drivers
Cost-saving opportunities: Supply-side levers
Cost-saving opportunities: Demand-side levers
Cost-saving opportunity matrix
Negotiation grid
Innovation and success stories
Procurement excellence summary: Impact on the category
Supplier relationship management metrics
Strategic sourcing and category management metrics
Technology-facilitated procurement metrics
Procurement best practices dashboard
Sustainability practices: Impact on the category
Sustainability best practices
Market environment score
Market competitiveness score
Buyer power score
Supplier power score
Ease of market entry score
Ease of substitution score
Buyer ecosystem: Outlook
Supplier ecosystem: Outlook
Ecosystem disruption threats
Key category management objectives
Supplier KPI dashboard
Buyer KPI dashboard
Category management enablers
Risk management matrix
Procurement model
Category enablers: Technology
RFx questions
Phase I RFI considerations
SLA terms
Supplier performance benchmarking criteria
Supplier operational capability matrix
Supplier positioning matrix
Omnicom Group Inc. – Key information dashboard
Publicis Groupe SA – Key information dashboard
WPP Plc – Key information dashboard
The Interpublic Group of Companies Inc. – Key information dashboard
Dentsu Inc. – Key information dashboard
Daniel J. Edelman Holdings Inc. – Key information dashboard
US category spend (2018-2023)
Category pricing dynamics
Supplier cost breakup
Supplier margin analysis
Margin analysis across supply chain
Cost drivers
Volume drivers
Procurement excellence summary: Impact on category
Supplier relationship management
Strategic sourcing and category management
Technology-facilitated procurement
Procurement best practices dashboard
Supplier operational capability matrix
Supplier positioning matrix
Risk management matrix
Category definition
Category nuances
Importance of category relative to other categories

Keyplayers in Global TV Advertising Market - Procurement Intelligence Report

Omnicom Group Inc, Publicis Groupe SA, WPP Plc, The Interpublic Group of Companies Inc, Dentsu Inc, Daniel J. Edelman Holdings Inc.
PRICE
1500
2000


  • market Reports market Reports